by Bob Swinehart | Dec 6, 2023 | Uncategorized
Out-of-home (OOH) advertising has long been a staple of the marketing landscape, dominating city skylines and highways with eye-catching billboards. However, a seismic shift is underway as more and more OOH inventory is being sold programmatically. This transformation...
by Taylor Snow | Dec 14, 2023 | Uncategorized
At ShareBuilders, our commitment to innovation is driven by the needs of our customers. In the realm of CRM functionalities, one topic has consistently emerged at the forefront of our discussions with you – the need for a more efficient, intuitive activity...
by James Pollard | Dec 20, 2023 | Uncategorized
For over two decades, ShareBuilders has been at the forefront of helping broadcasters understand their data. Today, we’re excited to introduce Smart Forecast, a bespoke machine-learning model that predicts revenue forecasts with unprecedented accuracy. Alongside...
by ShareBuilders Team | Jan 31, 2024 | Uncategorized
In the age of endless streaming options, social media platforms, and digital advertising routes, it ‘s become trendy to pick on broadcast television. Actually, it has been for years. The talk of TV ‘s decline has been a hot topic for those in media, and...
by Bob Swinehart | Feb 28, 2024 | Uncategorized
Current polling suggests American voters are not excited about a presidential election rematch between Joe Biden and Donald Trump, except maybe for broadcast television stations and cable news outlets. Analytical intelligence firm AdImpact expects political ad...
