by Anita Graf | Mar 20, 2024 | Uncategorized
The beginning of 2024 saw some very healthy political budgets handed down to stations from above. As it stands, in the first couple of months, very little of those big expectations have come to fruition. Some markets are seeing political spending, but the majority are...
by Anita Graf | Nov 29, 2023 | Uncategorized
Did you know that when you work with ShareBuilders, you get a weekly call with an experienced consultant and have an analyst working behind the scenes on your behalf? It ‘s like adding two new members to your team! At ShareBuilders, we believe that the human...
by Anita Graf | Oct 18, 2023 | Uncategorized
What is the best way to share rates with your sellers? First, it ‘s imperative to call the demand in the market to ensure we are pricing to optimize revenue based on current conditions. ShareBuilders has fantastic tools that can help you determine a realistic...
by Anita Graf | Aug 24, 2023 | Uncategorized
Project managers are pros at managing long, drawn-out jobs because they set checkpoints to verify their progress. As sales professionals, we can learn something from their playbook. If we don ‘t check milestones along the way, we will probably miss clues that...
by Anita Graf | Jul 26, 2023 | Uncategorized
I love budget season, said no one ever! Budgeting can be time-consuming and stressful, depending on your expectations for the following year. How much political should we expect? Should we price in full or ease into full political pricing targets? How much avoidance...
