by Katie Kelly | May 12, 2022 | Uncategorized
Did you know that May 12 is National Limerick Day? We at ShareBuilders can think of no better way to celebrate such a momentous occasion than to try our hands at a bit of poetry. Who ‘s ready for a humorous ode to Broadcast Sales? Better Together A GSM once did...
by Katie Kelly | May 26, 2022 | Uncategorized
It is with a fond but bittersweet farewell that we wish a happy retirement to our own Kitty Malone. Kitty began working for Efficio in 2011 and was welcomed into the ShareBuilders fold after Efficio ‘s acquisition. She has been an integral part of our collective...
by Chris Koller | Mar 8, 2023 | Uncategorized
Gaining media spend share through effective inventory management. OOH operators can increase their share of the overall ad spend by focusing on the internal optimization of their assets through effective inventory management. As an industry, if we keep accepting...
by Bob Swinehart | Mar 16, 2023 | Uncategorized
Out-of-Home (OOH) advertising has come a long way since its inception. Years ago, static, paper-backed, or permed-painted billboards were the norm. Billboards were not sexy or fancy, but they were an effective medium to communicate branding, action, or direction to...
by ShareBuilders Team | Mar 22, 2023 | Uncategorized
Remember that joke during the pandemic when everyone was stuck at home? It was something to the effect of what are you watching this week? And the answer was Netflix . . . as in all of the Netflix library. Those days accelerated a streaming wave that has only gained...