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Fish Gotta Swim and Birds (and Media Sellers) Gotta Fly

by ShareBuilders Team | Jun 4, 2013 | Uncategorized

Your manager will know what your strengths are. Otto Flint with his manager, c.1912. Library of Congress. Most of us in media sales have read Soar with Your Strengths by Donald O. Clifton and Paula Nelson. Some of us have even read more than the synopsis on the back...

React or Respond in Media Sales: It’s Not Cool to Lose Your Cool

by ShareBuilders Team | Jun 5, 2013 | Uncategorized

Be prepared ahead of time so you don’t lose your cool with your clients. Two characters in an angry mood, photographed by Roger Smith during a scene in “Black Marketing,” a motion picture produced by the U.S. Office of War Information (OWI), 1943....

I Admit it. I Am Challenged.” And So Are YOU!

by ShareBuilders Team | Jun 11, 2013 | Uncategorized

Are you organizationally challenged? Get a friend in your office to give you a hand! Postal clerks sorting the mail, 1890. National Postal Museum. I freely admit it. I am organizationally challenged. I am NOT unorganized. OK, I am, but the politically correct term is...

Why an Industry-Specific CRM Provides Better ROI

by ShareBuilders Team | Jun 12, 2013 | Uncategorized

Sometimes you can’t find exactly what you want at the store; you need something that fits perfectly! Arthur Lederer is shown modeling an ambassador’s uniform for a gala made by Lederer at his tailoring business in Vienna in the 1930s. The Australian...

Don ‘t Make Me Pull Over This Station! Who is the Head of Your One Big Happy Media Sales Family?

by ShareBuilders Team | Jun 14, 2013 | Uncategorized

Migrant father and daughter near Harlingen, Texas, 1939. Russell Lee, photographer. Library of Congress. We are just about to celebrate Father ‘s Day. As we reflect on our upbringing, I am betting that many of you, like me, got advice about what to do, and what...
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