ShareBuilder Tools: Report Manager

ShareBuilder Tools: Report Manager

Have you found yourself at the end of a quarter or the end of the year looking for a quick way to compare average rates or sellouts by daypart or by individual program? Or, are you interested in viewing trends in percentage of revenue by daypart or program?...
Is Programmatic Worth It? The Pros and Cons.

Is Programmatic Worth It? The Pros and Cons.

Programmatic ad sales have become a buzzword in the advertising industry over the past few years. It refers to the use of automated software to purchase and sell ad inventory. The technology has been primarily associated with digital advertising, but its impact is now...