by Mark Bretsch | Apr 10, 2024 | Uncategorized
In the past week, I ‘ve heard from numerous stations detailing a troubling trend: significant cancellations from an advertiser who initially committed substantial business for Q2. These cancellations have left stations reeling, not just financially but also...
by ShareBuilders Team | Apr 17, 2024 | Uncategorized
Where does this leave broadcast television? It depends. The advantage right now for broadcasters is that the streaming landscape is a confusing mess (to put it mildly). Sports fans must piece together different apps to find the event or league they enjoy watching. For...
by ShareBuilders Team | Apr 22, 2024 | Uncategorized
Unveiling the New Era of Media Sales At ShareBuilders, we’re excited to extend an exclusive invitation to all Out of Home (OOH) professionals attending the OAAA 2024 Conference. With over 25 years of proven success in Television and Radio Media Sales, we are now...
by Joe Campbell | Apr 24, 2024 | Uncategorized
In today’s competitive business world, having a strong sales team can be the difference between success and failure. A talented sales team drives revenue, enhances your brand’s reputation, and fosters long-term customer relationships. However, assembling...
by Bob Swinehart | May 1, 2024 | Uncategorized
What are the benefits of using a yield management tool combined with human insights to price your TV advertising? Optimized Pricing Strategies: Yield management tools utilize algorithms and data analytics to optimize pricing based on various factors such as historical...
