LinkedIn Connector
The ShareBuilder Assistant is expanding its professional networking ecosystem with a new Connector that brings LinkedIn directly into the Assistant Skills platform. With the LinkedIn Connector, media teams can connect social activity, company updates, and professional engagement to the workflows that drive revenue.
About LinkedIn
LinkedIn is the world’s largest professional networking platform and is widely used by businesses to build brand presence, share company updates, promote thought leadership, engage professional audiences, and support lead generation.
For media organizations, LinkedIn can be an important channel for advertiser engagement, business development, event promotion, industry visibility, and relationship-building with local and regional businesses.
This is the LinkedIn Connector
The LinkedIn Connector brings professional engagement into your Assistant Skills so your team can coordinate social activity as part of larger revenue and marketing workflows. Instead of treating LinkedIn as a separate channel, the Assistant can connect it to CRM activity, campaign workflows, lead follow-up, and internal coordination.
Turn social activity into business context
LinkedIn activity can provide useful signals about prospects, advertisers, and market interest. With the LinkedIn Connector, Skills can help your team use those signals as part of a larger workflow.
That can include monitoring engagement around company updates, coordinating follow-up after campaign activity, or helping sales and marketing teams understand when a prospect is interacting with relevant content.
Coordinate company updates and campaign promotion
Media teams often use LinkedIn to share company news, promote events, highlight success stories, and build market awareness. With LinkedIn connected, Skills can help coordinate when and how that content fits into the broader workflow.
For example, a Skill could help route a new announcement for review, prepare the right internal follow-up, notify sellers when a campaign post goes live, or connect engagement from a LinkedIn update back to CRM and account workflows.
Support inbound interest and lead follow-up
LinkedIn can be a valuable source of inbound interest, especially when prospects engage with company content or respond to campaign activity. The Assistant can help turn that activity into a timely next step.
A Skill could notify the right seller, create or update a CRM record, recommend a follow-up action, or start a coordinated outreach sequence based on the account, campaign, or engagement context.
Connect professional engagement to your full workflow
LinkedIn becomes more powerful when combined with ShareBuilder CRM, Pricing, Data Enrichment, and other connectors inside a single Skill. The Assistant can use account history, deal stage, advertiser profile, and engagement signals together before deciding what should happen next.
Instead of isolated social activity, your team gets professional engagement connected to the rest of the revenue process.
Assistant Skills
Skills are the workflows you train the ShareBuilder Assistant to run for your team. Create a Skill and the Assistant executes playbooks, coordinates processes, updates systems, and communicates across platforms automatically.
Availability
ShareBuilders plans to offer Assistant Skills in a limited beta preview to select customers in early Q2 2026, followed by broader availability shortly thereafter. Assistant Skills will be sold as a standalone product with predictable pricing using a single flat fee rather than per-step, per-user, or per-workflow charges.
For more information
To learn more about ShareBuilder Assistant Skills, request beta access, or discuss adding your application to the Skills Connector Marketplace, visit https://www.share-builders.com/assistant/skills/ or contact ShareBuilders at chris.koller@share-builders.com.
About ShareBuilders
ShareBuilders delivers a media-focused sales platform that includes Pricing, CRM, Data Enrichment, and workflow automation. Built specifically for media organizations, ShareBuilders helps teams manage pipelines, activity, and performance with secure cloud access and mobile tools designed for sellers on the go.
