Anthropic Claude Connector
The ShareBuilder Assistant is expanding its AI workflow ecosystem with a new Connector that brings Claude directly into the Assistant Skills platform. With the Claude Connector, media teams can add advanced reasoning, summarization, drafting, classification, and research support to the workflows that run across their business.
About Claude
Claude is Anthropic’s family of AI models, available through the Claude API, for building AI-powered applications and agentic workflows. Claude is commonly used for long-context reasoning, document analysis, summarization, content generation, classification, and complex knowledge work. Anthropic’s API provides programmatic access to Claude models and Claude Managed Agents.
For media organizations, Claude can help teams make better use of scattered information across CRM notes, proposals, pricing data, form submissions, account history, emails, and internal documents.
This is the Claude Connector
The Claude Connector brings AI-powered interpretation and reasoning directly into your Assistant Skills. Instead of building workflows that only move information between systems, your team can create Skills that understand context, summarize what matters, and recommend the next best action.
Add reasoning to everyday workflows
Some workflows require judgment, not just automation. With Claude connected, Skills can review information across systems before deciding what should happen next.
That makes the Claude Connector a strong fit for use cases like:
- Summarizing account history before seller follow-up
- Classifying inbound leads, requests, or support needs
- Drafting personalized outreach and internal updates
- Extracting key details from forms, emails, and notes
- Identifying risks, missing information, or next steps
- Turning unstructured information into structured workflow data
This helps teams reduce manual review while keeping workflows more consistent.
Support custom AI Agents inside Skills
The Claude Connector can help power custom AI Agents inside Assistant Skills. These Agents can reason across connected systems, evaluate competing signals, and recommend action based on the full context of the workflow.
For example, a Skill could use Claude to review a stalled opportunity, summarize recent account activity, evaluate proposal history, check pricing context, and recommend a follow-up strategy. Another Skill could analyze an inbound request and decide whether it should be routed to sales, pricing, fulfillment, or leadership.
This turns automation into informed execution.
Create better summaries, briefs, and recommendations
Claude is especially useful when a workflow involves a lot of text or context. The Assistant can use Claude to turn long notes, message threads, form responses, and account history into concise summaries your team can act on.
That can include:
- Meeting preparation briefs
- Deal summaries
- Proposal follow-up notes
- Campaign handoff summaries
- Internal approval context
- Leadership alerts and recommendations
Instead of asking teams to read through every detail manually, the Assistant can surface what matters.
Connect AI to your business systems
Claude becomes more powerful when combined with ShareBuilder CRM, Pricing, Data Enrichment, and other connectors inside a single Skill. The Assistant can use real business context before generating a draft, making a recommendation, or routing a workflow.
That means AI output is not generic. It is grounded in the information your team already uses to manage revenue, accounts, pricing, and execution.
Keep humans in control when needed
AI should support decision-making, not remove oversight.
With Assistant Skills, Claude can support human-in-the-loop workflows where the Assistant summarizes, drafts, classifies, or recommends, then pauses for review before action is taken. Your team can approve messages, validate recommendations, or adjust next steps before anything moves forward.
This gives your organization the benefits of AI-assisted execution while keeping people in control of important decisions.
Assistant Skills
Skills are the workflows you train the ShareBuilder Assistant to run for your team. Create a Skill and the Assistant executes playbooks, coordinates processes, updates systems, and communicates across platforms automatically.
Availability
ShareBuilders plans to offer Assistant Skills in a limited beta preview to select customers in early Q2 2026, followed by broader availability shortly thereafter. Assistant Skills will be sold as a standalone product with predictable pricing using a single flat fee rather than per-step, per-user, or per-workflow charges.
For more information
To learn more about ShareBuilder Assistant Skills, request beta access, or discuss adding your application to the Skills Connector Marketplace, visit ShareBuilder Assistant Skills or contact ShareBuilders at chris.koller@share-builders.com.
About ShareBuilders
ShareBuilders delivers a media-focused sales platform that includes Pricing, CRM, Data Enrichment, and workflow automation. Built specifically for media organizations, ShareBuilders helps teams manage pipelines, activity, and performance with secure cloud access and mobile tools designed for sellers on the go.
