The ShareBuilder Assistant is expanding its workflow ecosystem with a new Connector that brings Asana directly into the Assistant Skills platform. With the Asana Connector, media teams can connect task management, project coordination, and internal handoffs to Assistant Skills so work moves forward without manual follow-up or disconnected systems.
About Asana
Asana is a work management platform that helps organizations coordinate projects, tasks, requests, approvals, and cross-functional work in one place. It is widely used for project management, workflows and automation, project intake, resource planning, and team coordination.
For media organizations, Asana can be a strong fit for managing campaign execution, creative requests, launch checklists, operational handoffs, and internal follow-up that sits alongside CRM and revenue workflows.
This is the Asana Connector
The Asana Connector brings project and task workflows directly into your Assistant Skills so your team can treat operational work as part of a larger automated process. Instead of relying on people to manually assign tasks, update status, or chase handoffs, the Assistant can coordinate the work automatically.
Turn project intake into action
Asana is especially strong for project intake and request management. When a new request comes in, whether it is a campaign launch, creative request, pricing support need, or internal escalation, the Assistant can turn that intake into structured work right away.
That can include creating the right task or project, assigning ownership, notifying stakeholders, and launching the next step automatically so requests do not sit idle waiting for manual triage.
Support internal handoffs across teams
Revenue workflows often depend on clean handoffs between sales, pricing, production, marketing, and operations. With Asana connected, Skills can coordinate those transitions with more structure and visibility.
That makes the Asana Connector a strong fit for workflows like:
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Sales handoffs into pricing or fulfillment
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Campaign launch and execution checklists
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Creative and production requests
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Internal approvals and exception handling
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Post-sale implementation coordination
Instead of managing those steps through scattered emails and side conversations, the Assistant can keep the work organized and moving.
Keep tasks and workflows aligned with business context
Tasks are more useful when they are informed by the full picture. The Assistant can combine Asana workflows with ShareBuilder CRM, Pricing, Data Enrichment, and other connectors to determine what work should be created, who should own it, and how urgently it should move.
That means a task is not just created because a box was checked. It is created with the right context, timing, and next step already attached.
Reduce manual coordination and follow-up
A large share of operational overhead comes from checking status, reminding people, and making sure nothing gets dropped. With Asana connected, the Assistant can help reduce that overhead by creating follow-up tasks, monitoring progress, and triggering downstream workflows when work reaches the next milestone.
This helps teams move faster while improving consistency and accountability.
Assistant Skills
Skills are the workflows you train the ShareBuilder Assistant to run for your team. Create a Skill and the Assistant executes playbooks, coordinates processes, updates systems, and communicates across platforms automatically.
Availability
ShareBuilders plans to offer Assistant Skills in a limited beta preview to select customers in early Q2 2026, followed by broader availability shortly thereafter. Assistant Skills will be sold as a standalone product with predictable pricing using a single flat fee rather than per-step, per-user, or per-workflow charges.
For more information
To learn more about ShareBuilder Assistant Skills, request beta access, or discuss adding your application to the Skills Connector Marketplace, visit https://www.share-builders.com/assistant/skills/ or contact ShareBuilders at:
chris.koller@share-builders.com
About ShareBuilders
ShareBuilders delivers a media-focused sales platform that includes Pricing, CRM, Data Enrichment, and workflow automation. Built specifically for media organizations, ShareBuilders helps teams manage pipelines, activity, and performance with secure cloud access and mobile tools designed for sellers on the go.
