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Remote Control: How to Manage Your Work-Life Balance When Working at Home

by | May 31, 2023

Why waste time on cold calls when you can make 25 warm, value-driven touches in the time it used to take to make five cold calls?

Let’s face it — the world of broadcast is changing, and your team doesn’t have time to waste chasing outdated leads or second-guessing who the right contact is. Every call, every email, every outreach should be strategic, and that starts with having the right data.

That’s where Data Enrichment, powered by the ShareBuilders Assistant, comes in.

The Hidden Cost of Cold Calls

Cold outreach is the least efficient part of the sales process. Reps spend valuable time hunting down contact names, verifying titles, guessing email formats, and navigating outdated org charts — often just to be met with radio silence.

It may not be that your pitch is wrong. It’s that your data isn’t working hard enough for you.

Data Enrichment solves this by doing what no spreadsheet ever could: it intelligently fills in the blanks, updates stale records, and gives you the confidence that your message is reaching the right person at the right time — with the right message.

Smarter Outreach Starts with Enriched Data

Imagine opening your CRM and instantly seeing:

  • The correct contact with title, email, and phone number

  • A full DISC assessment of the contact you are reaching out to

  • Pain points and insights for every account

  • Brand logos, colors, and taglines

  • Past activity and pending revenue, all in one view

That’s not a dream — it’s data enrichment done right.

Powering Personalization with Purpose

Today’s buyers don’t respond to generic outreach. They respond to personalized, value-driven conversations that prove you’ve done your homework. That’s why Data Enrichment doesn’t just clean up your CRM — it powers strategic VBRs (Value-Based Reasons) that connect to real challenges and opportunities.

Whether you’re prospecting new business, upselling, or renewing, your team can confidently engage with messaging that resonates.

With the Data Enrichment Assistant, your team can:

  • Identify Relevant Contacts: Stop guessing and start connecting with decision-makers and influencers.

  • Keep CRM Records Up to Date: Automatically capture changes in leadership, ownership, or structure across brands and stations.

  • Craft Stronger VBRs: Leverage insights to tailor outreach based on real business context and market dynamics.

  • Accelerate Sales Cycles: Spend less time researching and more time selling.

  • Drive Higher Response Rates: Personalized, relevant outreach cuts through the noise and earns replies.

More Than a Tool — It’s a Revenue Strategy

Data Enrichment, powered by the ShareBuilders Assistant, is more than just a feature. It’s a sales enabler designed specifically for media sales teams who want to get serious about performance.

For national reps juggling dozens of accounts or local sellers trying to stand out in a competitive market, data enrichment means every touch is smarter, faster, and more likely to convert.

Built for Media Sales. Backed by ShareBuilders.

At ShareBuilders, we’ve spent decades helping media companies grow smarter and sell better. We know how fragmented ownership groups can be. We know the importance of timing, trust, and targeting. That’s why our Data Enrichment is purpose-built for the unique needs of your industry.

So whether you’re working in television, radio, out-of-home, or digital, we’ve got your back.

Ready to Activate Warm Leads at Scale?

Reps shouldn’t have to choose between volume and value. With ShareBuilders, they don’t have to. The Data Enrichment Assistant transforms your sales outreach by turning disconnected data into connected opportunities. Click the button below to learn more or book a demo!

Let's Talk Data Enrichment!

_May Blog - Joe

In recent years, and accelerated by the COVID-19 pandemic, remote work has become increasingly popular. With technological advancements, many companies, including ShareBuilders, are now offering their employees the option to work from home. While working remotely can provide many benefits, such as flexibility and convenience, it can also pose some challenges when balancing work and personal life.

When working from home, separating your work time from your personal time can be difficult. This can lead to overworking and burnout, as well as feeling like you are always “on call” for work. To avoid this, we have found it is essential to establish clear boundaries between work and personal life. This may mean setting and sticking to specific work hours, creating a designated workspace separate from your living space, and avoiding checking work emails or messages outside of work hours.

Another challenge of working remotely is the lack of social interaction and the feeling of isolation. When working in an office, you can interact with colleagues and build relationships with them. This can help to boost morale and improve productivity. However, when working remotely, it can be easy to feel isolated and disconnected from the rest of your team. To combat this, it is crucial to make an effort to stay connected with your colleagues. Here at ShareBuilders, we implemented voluntary virtual coffee breaks with colleagues and a virtual Happy Hour once every month. Even just chatting with colleagues via instant messaging throughout the day is a great way to stay in touch with one another. Taking breaks throughout the day is also important to recharge and socialize with others. This could include walking at a park, meeting others in the area for lunch, or simply taking a break to call a loved one.

_May Blog - Joe (1)

Another key factor in balancing work and remote work is time management. When working from home, it can be easy to become distracted by household chores, social media, or other non-work-related activities. To avoid this, setting clear goals and prioritizing your work tasks is important. One helpful strategy for managing time is the Pomodoro technique, which involves breaking your workday into 25-minute intervals, with short breaks in between. During each interval, you focus on one task and work on it until the timer goes off. This can help to improve productivity and prevent distractions.

Finally, it is important to take care of yourself when working remotely. This means prioritizing your physical and mental health, as well as your work-life balance. This may mean setting aside time each day for exercise, meditation, or other self-care activities. Or, it could be something as simple as stepping away from your computer for a few minutes to stretch or meditate, engaging in a hobby, or for those of us with pets, a quick walk around the neighborhood.

_May Blog - Joe (2)

Working remotely can offer many benefits but poses some challenges when balancing work and personal life. To succeed in remote work, it is important to establish clear boundaries, stay connected with colleagues, manage your time effectively, take breaks to recharge and prioritize your physical and mental health. By doing so, you can enjoy the flexibility and convenience of remote work while also maintaining a healthy work-life balance.

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